Although you're not familiar with her name, you've probably heard her radiant and enigmatic voice in the remix of the hit song "Big Jet Plane" by Alok and Mathieu Koss, which has received over 144 million views combined on various platforms. Joan Alasta is undoubtedly more than just a voice or a talented singer or songwriter; she is also a successful businesswoman. Due to her proven vocal abilities, Joan had her first taste of success as an artist when she signed singles to renowned labels like Spinnin' Records, Soave, or Humble Angel. However, Joan was dissatisfied with this label-artist relationship because she had many other projects in mind.
In order to release her own music as well as to share her knowledge of EDM development and commitment with other artists she wanted to support in a way she expected, Joan made the decision to take control of her own destiny in 2021 by creating Garden Cactus Records with her business partner Tanja Ramseger.
Even if this business adventure is a time and energy consumer, Joan is more and more productive. Above her voice, she is a talented female electronic music producer as well as a topliner for other singers. Her meeting with publisher Musigamy has enabled her to explore her multifaceted creativity and to meet numerous artists in France and.all over the world. She’s currently preparing a series of tracks with gorgeous voices other than hers to focus on her producer’ side.
Her two last personal singles, “No Return” and “Wrecked my heart” showed how much she had been digging into her artistic direction these last few months, working with many talented people and pushing her limits to propose a unique House Pop sound in electronic music.
Her upcoming song “Your Touch” will be the next step more to apogee of what she wants to deliver to the audience. The lyrics & topline has been written by Jasmina Valentina and this song expresses the overwhelming, intoxicating and addictive effect that desire and the thrill of a potential new love can completely immerse you in. It describes a feeling like no other, that no one else but that one person can give you, and no matter how strong you try to be, you just keep craving for more. “Your Touch” will be released on all major streaming platforms on 7th of October.
Do check out her music on your favorite music streaming platforms and make sure to follow her on Instagram.